"Hooked on Shakespeare" is a Stratford Shakespeare Festival application that allows you to: build a Shakespeare character personality profiler; find out how famous actors are connected to the Festival with a "6 Degrees of Separation" game; and test your knowledge of Shakespeare in a trivia contest (free ticket prizes awarded every month).
Also, be sure to visit our Stratford Shakespeare Festival fan page for exclusive photos and videos.
Contest : The top scorer each month will receive one pair of tickets to a performance in our 2008 season. In the event of a tie, all top scorers will be pooled with a winner randomly selected.
So far they have 138 daily active users (about 5% of their total pool).
They also have a fan page that looks like it was set up in March. 1879 members so far.
I suspect the ad purchase will cause that number to rise.